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Pricing

The Quick Append Portal provides data appending, database profiling and target area list creation on a straightforward pay-per-use basis. There are no subscription or set-up fees to use the portal. You only pay for what you use.

When you use the portal, you will be presented with information on the quality of your job and the exact cost, before you commit to paying. Prior to this you can cancel your job at no cost.

1 Data Appending

Append geoTribes and geoSmart Segments and optional consumer data packs to market research surveys and customer databases.

DATA CONTENT INCLUSION/OPTIONS COST PER JOB$AUD +gst
STANDARD PACK
(must be included)
Standard pack includes:
geoTribes Segments,
geoTribes Dimensions,
geoSmart Segments #
$0.50 per record
(min. cost = $1,000)*
TIER 1 OPTIONAL DATA PACKS Available Packs:
1)   Demographics
2)   Household Demand
3)   Health & Wellbeing
4)   Buying Intentions
5)   Sustainability Actions
6)   Personal Profile
+ $0.10 per record per pack
(min. cost = $200)*
TIER 2 OPTIONAL DATA PACKS Available Packs:
1)    Personal Attitudes
2)   Lifestyle Interests
3)   geoTribes Motivations
4)   Media
5)   Finance & Economics
+ $0.20 per record per pack
(min. cost = $400)*

# geoSmart Segments are for Australia only
* Based on a job with a minimum of 2,000 records

Case A:

Append a survey of 3,500 records with geoTribes Segments, Dimensions, and geoSmart Segments.
- First 2,000 records would be $1,000;
- The next 1,500 records would be 1,500 x $0.50 = $750;
Total Cost to append geoTribes Segments onto a survey of 3,500 records = $1,750 +gst

Case B:

Append a customer sample of 1,600 records with Household Demand, Buying Intentions and Motivations data packs.
- Standard Pack for 1,600 records = $1,000;
- 2 x Tier 1 Datapack (Household Demand and Buying Intentions) for 1,600 records = 2 x $200 = $400;
- 1 x Tier 2 Datapacks (Motivations) = $400
Total Cost to append a 1,600 customer sample, with Household Demand, Buying Intentions, and Motivations data packs = $1,600 +gst

2 Database Profiling

Profile databases using geoTribes and geoSmart Segments and optional consumer data packs.

DATA CONTENT INCLUSION/OPTIONS COST PER REPORT(Up to 20K records)$AUD +gst SAMPLE REPORT SCREENSHOTS click image for more details
STANDARD PACK
(must be included)
Standard pack includes:
geoTribes Segments,
geoTribes Dimensions,
geoSmart Segments #
$800 Screenshot - Standard Pack
TIER 1 OPTIONAL DATA PACKS Available Packs:
1)   Demographics
2)   Household Demand
3)   Health & Wellbeing
4)   Buying Intentions
5)   Sustainability Actions
6)   Personal Profile
$50 per pack Screenshot - Tier 1
TIER 2 OPTIONAL DATA PACKS Available Packs:
1)    Personal Attitudes
2)   Lifestyle Interests
3)   geoTribes Motivations
4)   Media
5)   Finance & Economics
$100 per pack Screenshot - Tier 2

# geoSmart Segments are for Australia only

Case A:

Create a customer database profile report of 14,000 customers by geoTribes Segments and with Social Media (Media data pack).
- 1 x Standard Pack (geoTribes Segments & Dimensions) = $800;
- 1 x Media data pack (Tier 2) = $100;
Total Cost for a geoTribes and Media profile report covering 14,000 customers = $900 +gst

Case B:

Create a profile for 5,000 loyalty members across measures of Personal Attitudes, Lifestyle Interests, Household Demand, Media, as well as Health & Wellbeing.
- 1 x Standard Pack (geoTribes Segments & Dimensions) = $800;
- 2 x Tier 1 Datapack (Household Demand, and Health & Wellbeing) = 2 x $50 = $100
- 3 x Tier 2 Datapacks (Personal Attitudes, Lifestyle Interests, Media) = 3 x $100 = $300
Total Cost to profile a member loyalty database based on 6 data packs = $1,200 +gst

3 Build a Target Area List

Build target area lists using geoTribes Segments.

GEOGRAPHIC COVERAGE COST PER DECILE(a Decile is 10% of your selected geographic coverage)$AUD +gst
More Than 50% of the Country +

e.g.

Selecting NSW, VIC, QLD, WA and SA in AUS
Selecting 30 states in USA
Selecting all regions in GBR
Selecting all Provinces in CAN
Selecting all of NZL

$200 per Decile
50% or Less of the Country +

e.g.

Selecting NSW in AUS
Selecting CAN and NY states in USA
Selecting West Midlands in GBR
Selecting the Territories in CAN
Selecting North Island only in NZL

$150 per Decile

+ 100% of the Country equals all States, Provinces or GOR regions

Case A:

Target List of Crusaders in NSW
- NSW is only 1 state out of 8 in AUS - $150 per Decile;
- A selection of the top 3 Deciles = $150 x 3 = $450;
Total Cost for postcode list of the top 3 Deciles for Crusaders in NSW = $450 +gst

Case B:

Target List of Fortunats and Grey Power for the whole of USA
- The whole of USA = $200 per Decile;
- A selection of 5 Deciles = $200 x 5 = $1,000;
Total Cost of a ZIP code list for the top 5 Deciles for the whole of the USA to target Fortunats and Grey Power = $1,000 +gst

The exact cost for each job will be a function of the configuration chosen within the Quick Append Portal.